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Hallie Goodman is a full-time freelance writer in Brooklyn, New York who enjoys referring to herself in the third person. Hallie grew up on a ranch in Montana, so she knows how to milk cows and stuff. Raised in a hyper-healthy household (i.e. no sugar, no TV), her days were spent pouting and daydreaming about processed foods. Her deep and abiding love for all things artificial eventually led her to Los Angeles where she worked a variety of humiliating film and television production jobs before landing a position at Stila Cosmetics. As executive assistant to celebrity makeup artist and Stila founder, Jeanine Lobell, Hallie began acting as Jeanine's ghostwriter, contributing makeup tips to top fashion magazines and style books around the world including a monthly column for Canadian Elle. After migrating to New York when Stila was acquired by Estee Lauder, Hallie stepped |
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into the role of brand copywriter. As the official voice of Stila cosmetics, she wrote everything from monthly e-newsletters to product tag lines and on counter sales materials. Perhaps more importantly, she learned to embrace completely made up cosmetics words like crepey, a skill that continues to endear her to magazine editors (if not grammar sticklers) across the land. In 2006 Hallie decided to step out on her own and go freelance. Since then her copy writing work has helped many cutting edge brands define their voices in print. Most recently, she created all copy for the launch of Josie Maran Cosmetics. Besides crafting two successful marketing proposals for Josie, Hallie wrote company tag lines, product descriptions, unit carton and web copy. Her beauty, fashion and lifestyle pieces have appeared online on MSN.com, Fitness Magazine.com, TheNestBaby.com, WorksNW.com, and the Star-Telegram.com, and in print in The Knot Magazine, Paper Magazine, Self Magazine, The Nest Magazine, The Bump Magazine, The Modesto Bee, The News & Observer, The Miami Herald, The Olympian, and The Wichita Eagle. She currently authors a weekly fashion blog for markgirl.com (an Avon company), as well as a popular humor blog called Career Girl for WorksNW.com. In her free time she writes and performs comedy sketches with her sketch group, The Stuff. Over the years Hallie has studied film at NYU, Austin Film Works and The Northwest Film Center, creative writing at The New School, television and screenwriting through Writer's Boot Camp's 2 year Think Tank program, and sketch comedy writing at New York's Upright Citizens Brigade. She loves your hair and hopes you win.
Please e-mail halliegoodman@gmail.com for resume. |
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