Bemoaning a lifetime of disappointing salads.

Bemoaning a lifetime of disappointing salads.

Hallie Goodman is a writer, editor and content strategist who lives in Hudson, New York where she co-founded Volume Reading and Music Series. She is a MacDowell Colony, NYFA MARK and InStar Lodge fellow. Hallie holds a GED and MFA. 

 

Branding

Hallie has crafted complete brand identities for many fashion and lifestyle brands including beauty pioneers Stila Cosmetics and Josie Maran Cosmetics. From carton copy to web campaigns, she helps firms hone their voice, fine-tune their positioning and connect with target audiences. Hallie has created wildly successful web materials, press releases, pitches, tag lines, mobile aps and branded blogs. On behalf of corporate clients, she has ghostwritten book proposals, Huffington Post pieces and more. She currently specializes in providing social media audits, consultation and management for growing brands.

BYLINES

Hallie’s writing has appeared in many publications including Glamour Magazine, Condé Nast Traveler, Paper Magazine, Self Magazine, Redbook Magazine, The Knot Magazine and Chronogram. She's penned popular blogs for MSN.com, YahooShine.com and FitnessMagazine.com among others. As a journalist, she once went undercover to the orientation for a swingers' orgy, and can brief you on the rules of etiquette (there were a bunch) if that sort of information would be helpful to you.